Parts of the business plan, and the models used to generate them.
Investment decisions are based on interlocking variations of the induction hypothesis. This model determines when sensible investors will invest, and when they won’t. Understanding that model tells you what you need to do to get investors to decide in your favor.
Who you can sell to. Having selected your target audience in general terms, the next step is to define the specific needs of that market, and the value proposition that will motivate a purchase. You create a general picture of potential buyers, how much of a market they represent, how much it costs to penetrate that market, and the shape of the adoption curve.
Why entrepreneurs tend to succeed on their third venture.
This paper presents a way of visualizing the important aspects of a business. These are the bases you need to cover to get one started. The fundamental three legs of the tripod: Technology, Marketing, and Finance. Roofing the pyramid: Organization. Pinpointing the foundation: The organization’s Purpose, or mission.
Like any other product, service, or technology, an API needs to be usable, to succeed.
This principle applies as much to software design, as it does to every other kind of startup, and to keeping a business running, in general.
The end result of many years’ operation should be a big deal! The plans that show “how you get there from here” are the growth models for the different legs of the tetrahedron.
Using DreamWeaver templates, HTML generated from DITA sources can have its look and feel modified substantially — interactively, by a graphic designer by modifying CSS, along with the layout of “editable regions” and boilerplate. That styling does not need to be coded in the DITA toolkit, then, and does not need to be re-integrated into each subsequent release of the toolkit.
Why I chose the CDDL licensing model, when the project was hosted at Kenai.com.